INVESTMENT

Choose How
Your Busines Is Seen.

Every package starts with your business. The right foundation gives your website structure, clarity, and room to grow.

Prices in CAD · Discovery call included with every package
Prices in CAD · Discovery call included
CUSTOM WEBSITES

Three scopes.
One standard of care.

Every package starts with the same thoughtful direction. What changes is the size of the website, the level of support, and how deeply we shape the brand around it.

01

Foundation

Foundation gives your business a custom website shaped around what you do, who you serve, how people should understand your offer, and how they should reach out.
STARTING AT
$2,800
CAD · one-time project fee
WHAT'S INCLUDED
  • 5 Custom Webflow Pages: Built around your business, not a generic template
  • Core Architecture: Clear layouts that guide visitors naturally
  • Clear Inquiry Path: Guides visitors from first impression to the next step
  • Visual Direction: Colour, typography, and spacing chosen to support trust
  • Trust-Building Sections: Layouts for FAQs, process, proof, or testimonials
  • Standard Technical SEO: Clean page setup for Google indexing
    Performance & Accessibility: Fast-loading pages with mobile and accessibility basics in mind
    Lead Capture: Contact forms routed to your chosen inbox
    Platform Handoff: Walkthrough guide and 14-day launch support
MOST CHOSEN
02
STARTING AT
CAD · one-time project fee
EVERYTHING IN
FOUNDATION, PLUS
03

Signature

Signature gives your business stronger copy, richer content, clearer brand direction, and a more complete online presence built to be understood, trusted, and chosen.
STARTING AT
$7,500
CAD · one-time project fee
EVERYTHING IN
ELEVATION, PLUS
  • Tailored Page Architecture: Flexible page structure matched to your business scope
  • End-to-End Copy Direction: Full website copy direction based on your business, audience, and offer
  • Brand Identity Blueprint: Core logo and visual direction for a more consistent presence
    Advanced SEO Structure: Schema markup and deeper page structure to help search engines understand your site
  • Resource Library System: A scalable library for articles, guides, updates, or educational content
  • Video-Ready Frameworks: Sections designed for video introductions, education, or case studies
  • Decision-Support Sections: FAQs, process, proof, and helpful content that reduce confusion before inquiry
  • Advanced Interactive Sections: Optional maps, guided sections, or interactive layouts for key information
  • Launch Playbook: Corporate handoff guide and 60-day priority support
Not sure which fits?
The discovery call will tell us both.
ALWAYS INCLUDED

Every project.
No exceptions.

Design phase
first
Every project starts with direction, structure, and strategy before a single colour is chosen.
Mobile-first
build
Designed across screen sizes so your website feels clear and easy to use on phone, tablet, and desktop.
SEO
foundations
Clean page structure, headings, meta details, image alt text, and the basics search engines need to read your site properly.
Accessibility considered
Contrast, keyboard navigation, and accessibility basics are considered so more people can move through your site with ease.
AFTER LAUNCH
Keep it sharp
after launch.
Your website can launch beautifully, but it should not sit untouched. Ongoing care helps keep your site updated, healthy, relevant, and ready for the people still discovering your business.
01

Upkeep

For businesses that want their website kept clean, current, and working smoothly after launch.
$280
CAD per month
  • Weekly Safety Backups: Regular backups of your website structure, content, and media, so if an accidental change causes an issue, there is a restore point to help get the site back on track quickly
  • Monthly Security & Form Checks: A monthly check of your SSL connection, key forms, and important contact paths to make sure visitors can reach you and your website continues to feel safe and reliable
  • Monthly Basic SEO Health Check: A light monthly review of your site’s search health, including indexing status, broken links, page issues, and basic structural problems that could affect how your site appears on Google
  • Analytics Setup & Tracking Check: Setup of a standard analytics tool, with monthly checks to make sure website visits and basic traffic activity are being recorded properly
  • 2 Quick Monthly Content Updates: 2 Quick Monthly Content Updates. Simple text or image updates each month, such as changing business hours, updating a staff photo, replacing a service note, or adjusting small website details as your business changes.
  • Website Uptime Monitoring: Background monitoring that alerts me if your website becomes unavailable, so issues can be noticed and looked into quickly instead of going unseen
Request Upkeep >
02

Growth Care

For businesses that want ongoing content support, search visibility care, and regular improvements as their website grows.
$480
CAD per month
  • Everything in Upkeep
  • 4 Monthly Business Updates: A larger monthly update allowance for changes such as service edits, team updates, announcement sections, page adjustments, or small layout refinements as your business grows
  • Managed Content & Blog Publishing: You provide the raw article, idea, or update. I format it, style it, add it to your website, and prepare it for publishing so your content stays active without you managing the backend
  • Proactive Local SEO Maintenance: Quarterly search health reviews to check for broken links, indexing issues, image performance, page titles, descriptions, and opportunities to better support local search visibility
  • Monthly Analytics & Insight Report: A simple monthly report showing key website activity, including visitor behaviour, top-viewed pages, traffic sources, and where people may be dropping off
  • Email Signup Check: If your website includes an email signup, I check that the signup flow is working, new contacts are being captured correctly, and the connection to your email platform is still active
  • Twice-Yearly Design Review: A 30-minute review every six months to look at your layout, content, colours, typography, and key pages so the website continues to feel current and aligned with your business
  • Priority Support Within 24 Hours: If something important goes wrong, I will review the issue within 24 hours, let you know what is happening, and begin the fix where it is within my control
Request Growth Care >
QUESTIONS
Things people
always ask.
If your question is not here, it may be worth a real conversation. Book a call and we can talk through what makes sense.
Book a discovery call >

Why do website prices vary so much?

Some websites are built quickly to create an online presence. That can work for some situations.

My work goes deeper than putting pages together. I look at the business, the structure, the message, the user flow, and the way people need to experience the site before they decide to reach out. The price reflects the direction, thinking, design, and build behind the final website.

I have no idea what I want. Can you still help me?

Yes. That is often the best place to start. You bring the business, and I help shape the direction. The discovery call and design phase are there to uncover what your website needs to say, show, and support.

Why not use a quick website builder?

Fast tools can help you get something online, and sometimes that is enough for where a business is.

A custom website gives you a different kind of value. The structure, wording, layout, and flow are built around how your business works. Instead of simply having a website, you get a website that feels clear, considered, and easier for the right people to choose.

How long will the project take?

Foundation projects usually take 3 to 4 weeks. Elevation projects usually take 5 to 7 weeks. Signature projects usually take 8 to 12 weeks. Timelines depend on scope, content readiness, and feedback speed.

Do I need to write my own copy?

For Foundation and Elevation, I provide copy direction, tone guidance, and structure so you are not starting from a blank page. For Signature, deeper copywriting support is included depending on the agreed scope.

Can I update the site myself after launch?

Yes. I build in Webflow, a professional website platform that lets you update text, images, and blog content without touching code.It gives your website room to be custom, while still making simple updates easier for you after launch. I also include a personalized walkthrough video.

Will my site work on mobile and show up on Google?

Yes. Every website is designed across screen sizes and built with SEO foundations, including clean structure, proper headings, meta details, image alt text, and performance considerations.This gives your site a stronger foundation for Google to understand it.

Ranking takes time and depends on competition, content, location, and ongoing SEO activity, but the important basics are built in from the start.

What if I need something beyond the packages listed?

Book a discovery call. Booking systems, e-commerce, multilingual pages, and complex integrations can be scoped separately. If something is outside what I can do well, I will tell you honestly.

How does payment work?

Most projects begin with a 50% deposit, with the remaining 50% due at launch. Signature projects may be split into three stages. Everything is agreed in writing before the work begins.

I have an existing site. Can you redesign it instead of starting fresh?

Yes. Your existing site can be a useful starting point. I review what is working, what feels unclear, and what needs to change so the new direction better reflects your business now.

If your current site is not built in Webflow, the redesign will be rebuilt in Webflow rather than edited inside your old platform. This gives the final site a cleaner structure, stronger design control, and an easier editing experience after launch.

Do you work with businesses outside Edmonton?

Yes. The full process can happen remotely. Discovery calls, feedback rounds, design reviews, and handoff can all happen online.

What will my business gain from a better website?

A stronger website helps people understand your business faster, trust what they see, and feel more confident taking the next step. You may start to notice clearer inquiries, fewer repeated questions, better alignment with the clients you want, and a website you feel proud to share.

Success can be measured through inquiries, form submissions, booking clicks, page engagement, and how well the website supports your business goals over time.

Book a discovery call >
READY WHEN YOU ARE

Not sure which package fits?

That’s what the
call is for.

You do not need to choose alone. Every business needs a different mix of pages, features, and support. Once you reach out, I will take time to understand how your business works, what your website needs to support, and which package fits best.
Design that earns
its place.
Have a project in mind?
Start with a conversation.
Design that earns
its place.
Have a project in mind? let's start with a conversation.